| Volvo flaunts its all-new sport sedan with a | | | | design world, not looking at what our competitors |
| groundbreaking interior design, excellent safety, | | | | are doing. It is therefore far more valuable to |
| plus powertrains that include five-cylinder engines, | | | | keep an eye on what they're not doing." From its |
| all-wheel drive and a six-speed transmission. Those | | | | exterior to its interior, Volvo S40 is unmistakably |
| are the reasons why Volvo S40 is seizing | | | | an evolved version of Volvo. Said evolution of |
| attention and commendations from experts and | | | | design and performance it attributed to the |
| enthusiasts alike. Said car was launched at the | | | | extraordinary design language which creates an |
| Frankfurt Motor Show. | | | | aura of simplicity, space and exclusivity. |
| All-new Volvo S40 is the replacement of the | | | | S40 uses high-tensile steel to suit its structure and |
| current S40 which was launched in Europe in the | | | | built and to promote safety of the passengers. It |
| year 1995. The latest addition is made up of | | | | also uses Volvo's Intelligent Vehicle Architecture |
| enhanced Volvo S40 parts to improve its look, | | | | (VIVA), which represents a new approach to |
| feel and performance. | | | | vehicle safety design. "Naturally, our goal is that |
| "The center console is a design icon for the new | | | | the new Volvo S40 should be the safest car in its |
| Volvo S40," says Henrik Otto, Design Director at | | | | class," says Volvo Cars President & CEO |
| Volvo Cars. Otto further added, "We intend to | | | | Hans-Olov Olsson. |
| pursue our position as inaugurators in the car | | | | |