| One of the most profitable company in the | | | | Today, this company takes great pride in |
| automotive world is known as Ford. This is an | | | | their vehicles which have been accepted |
| American multinational corporation which is | | | | worldwide for their quality levels. Cars |
| considered the third largest automaker based | | | | models such as Mustang created a great buzz |
| on sales. In 2006 was only topped by Toyota | | | | in the automotive community ever since it's |
| and General Motors as far as vehicle | | | | first generation. Contemporary Mustangs have |
| production according to OICA. | | | | increased the passion of many car enthusiast |
| | | | who have created many customization packages |
| Ford divisions and subsidiaries include: | | | | which are referred to as MODs. Changes and |
| Jaguar, Land Rover, Lincoln, Mercury and | | | | upgrades to headlights, bumper, decal |
| Volvo Cars. Aston Martin was also part of the | | | | additions, tail, rims, tires, paint all |
| Premiere Automotive Group which is a division | | | | contribute to the way these cars are |
| of the Ford Motors Company until 2007 when it | | | | perceived. |
| was purchased by a British consortium for GBP | | | | |
| 479 million. | | | | Aston Martin set a very high standard during |
| | | | the time it was under Ford's supervision and |
| Ford is also one of the companies which | | | | it's cars were featured in films such as |
| introduced several innovations to the | | | | 007's "Casino Royale". On the the other hand, |
| automotive industry, one of them is the | | | | Jaguar which is a subsidiary of Ford, keeps |
| production assembly line which is not only | | | | producing luxury cars which set a standard in |
| used in car manufacturing but in fields such | | | | elegance. The Jaguar model XJR-15 gave a new |
| as technology, construction, etc. At some | | | | twist to the car style this subsidiary |
| point the Ford Motor Company considered suing | | | | produces since its appearance is that of a |
| other car companies because they used the | | | | sports-performance vehicle. |
| assembly line in their production. Ford | | | | |
| decided not to go through with the lawsuit | | | | This company has also diversified its |
| because they realized it was vital to | | | | portfolio by not only focusing in sport and |
| creation and expansion of the industry as a | | | | luxury cars but in vehicles which run using |
| whole. | | | | alternative fuels to keep the environment |
| | | | clean. These vehicles use CNG (Compressed |
| Due to such innovations, Ford's factories | | | | Natural Gas), electricity as well as a |
| became extremely efficient which was of | | | | combination of Ethanol and Gasoline. |
| benefit to employees who were getting paid | | | | Currently there seems to be significant |
| very well, and yet the production costs were | | | | efforts aimed towards the production and |
| relatively low, this later became known as | | | | distribution of E85 (Ethanol 85%) fuels so it |
| Fordism. | | | | will be interesting to know what kind of |
| | | | fuels future Ford vehicles will use. |